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The Spirits are Calling. Will you answer? Join us July 15-19, 2015 as the international spirits community answers the call, returning for another spirited round of Tales of the Cocktail®.
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Saturday, July 18 • 10:00am - 11:30am
Around Brazil in 40.000 Alembics

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"Around Brazil in 40.000 Alembics" is a seminar conducted by Felipe Jannuzzi, a journalist and researcher at Mapa da Cachaça, a reference about cachaça recognized as one of the best cultural projects in Brazil by the Federal Ministry of Culture, and Jean Ponce, one of the most respected mixologists in Brazil with experience commanding the bar at "DOM", from the chef Alex Atala, elected as the seventh-best restaurant in the world. Felipe has been studying cachaça and traveling around Brazil discovering some of the best alembics in the country. While tasting some outstanding cachaças, he is also creating content (videos, articles, infographics, music) to show what this sugarcane spirit is all about. Although cachaça is the third most consumed spirit in the world, very few is known about the artisanal cachaças – a category represented by thousands of alembic producers spread all around Brazil. Jean Ponce has been studying cachaças and Brazilian ingredients for the past fifteen years and will bring to the seminar his philosophy and approach concerning the use of the spirit in mixology. This seminar will be an opportunity to share some of these stories mapped along the Brazilian alembics and a way to demonstrate all aspects involving cachaça, proposing a new look at its history, production techniques (industrial x artisanal), regional terroir, customs, flavors, cocktail recipes and its relations with the Brazilian culture, mixology and gastronomy.

Moderators
avatar for Felipe Jannuzzi

Felipe Jannuzzi

Creator, Mapa da Cachaça
I am a journalist and researcher at Mapa da Cachaça, a reference about cachaça | recognized as one of the best cultural projects in Brazil by the Federal Ministry of Culture. | | I have been traveling all over Brazil learning about cachaça and creating content to educate people about the history, culture and flavors of the Brazilian spirit. Over the last years, I had the opportunity to share my work and experiences with a worldwide... Read More →

Speakers
avatar for Jean Ponce

Jean Ponce

Bar Consultant in Cachaça & raw material from Brazil, Coquetelaria Brasileira
Degree in Hospitality in 2002. Elected for two consecutive years, 2013 and 2014, as the best barman in Brazil by a magazine specialized in haute gastronomy. Led large bars of São Paulo as the renowned D.O.M. Restaurant as well as other bars from the same group of Chef Alex Atala with whom he worked for 5 years. It is one of the professionals who most value the Brazilian regional ingredients among them the famous local distillate, the Cachaça... Read More →

Sponsors

Saturday July 18, 2015 10:00am - 11:30am
Iberville Room at the Hotel Monteleone 214 Royal Street New Orleans, LA 70130